Lamar Customer Portal

Client: Lamar Advertising
Agency: Loupe Theory
Spirit Studios was responsible for:

  • Storyboards

  • Element Design

  • Editorial

  • Character Animation

For this project they wanted to do a bit of a satirical cartoon animation depicting what it’s like for their customers before they switch over to their new customer portal. Once we nailed down the look of the character and had the story points laid out I built the different scenes and animated away. Through this project I learned some great techniques and found some new tools for doing 2D character animation that I look forward to using in the future.

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